Coellyo ph Adjusting Lipstick
The revolutionary lipstick that reads your body's pH to create your one-of-a-kind perfect shade in seconds. No more drying, cracking, or wrong shades.
- Adapts to your natural pH
- Moisturizing & Nourishing
- Clean, vegan, cruelty-free formula
- All-day wear (8+ hours)
- Flatters every skin tone
- One tube replaces 10+ lipsticks
Coellyo blends Petrolatum & Mineral Oil to lock in moisture, Beeswax for protection, Vitamin E and Hyaluronic Acid for hydration, plus trace 24K Gold for a luxe antioxidant finish.
Yes. Coellyo works like a tinted balm, not a drying matte. It hydrates while adding colour, keeping lips soft all day.
Its pH-adaptive formula reacts with your body chemistry, creating a shade that naturally complements your skin tone.
You're covered by our 60-day money-back guarantee. Less than 1% of customers request a return.
Once developed, the colour lasts up to 8+ hours. Water-resistant and fades evenly.
Dermatologist-tested, vegan, cruelty-free, and made with natural pH-reactive botanicals.
100% fragrance-free and flavour-free. Safe for sensitive lips.
All orders are processed within 1–2 business days. Delivery speed depends on your location:
- United States: 4–7 business days
- United Kingdom: 4–7 business days
- International orders: 5–9 business days
Ladies, I literally had a DRAWER OF SHAME with 30+ lipsticks that looked gorgeous in store but horrible on me 😭 Decided to try this after seeing the pH thing and OMG... it actually turned into MY perfect pink! Not too bright, not too nude, just... me? My daughter tried it and hers went more coral. SAME LIPSTICK. I'm shook. Already binned half my collection because why would I need anything else??
OK so I stopped wearing lipstick 3 years ago because everything dried my lips out 😭 But THIS? Game changer! Feels like I'm wearing lip balm but I get this gorgeous coral-pink that lasts through my coffee addiction. My lips are actually SOFTER now! Even survived my Macca's breakfast (yes I tested it lol).
27
Can we talk about how I used to spend 20 mins every morning trying to find a lipstick that matched my outfit/mood/skin that day?? 🙄 Now I grab this ONE tube for everything. Work meetings ✓ School run ✓ Date night ✓ It's like it knows what I need! Plus it's saved me literally hundreds of dollars. My husband said 'you look nice' unprompted - married 12 years btw. This thing is magic.
76
Sound Familiar?
Lipstick graveyardin your drawer
Dozens of barely-used tubes that looked perfect in store.
Reapplying every 2 hours
Touch-ups after every coffee, meal, and meeting.
Wasted A$300+on wrong shades
Another 'perfect shade' that turned out wrong. Again.
Dry, flakinglips by midday
That tight, crusty feeling that gets worse all day.
WHY 93% OF WOMEN NEVER GO BACK TO REGULAR LIPSTICK
Colour Chemistry
pH-reactive formula creates your signature shade in 30 seconds
Perfect Match
No more wrong shades - works with YOUR undertones
Clean Formula
Vegan, cruelty-free, no parabens or harmful chemicals
All-Day Wear
Stays put through coffee, lunch, and kisses
Natural Finish
Your lips but better - never cakey or mask-like
Deep Hydration
Shea butter & oils keep lips soft, never dry or flaky
APPLY → TRANSFORM → GLOW
Your Perfect Shade in 3 Simple Steps
1 APPLY
Swipe the crystal-clear formula across your lips like any lipstick
2 TRANSFORM
Watch as it reacts with your pH to bloom into your custom colour
3 GLOW
Enjoy your perfect "my lips but better" shade all day long
How We Compare
COELLYO
Traditional Lipstick
Personalised Colour Match
Hydrating Formula
Natural Finish
Works for All Skin Tones
Clean Ingredients
Long-Wearing
Shade Guessing
Meet Our Dermatology Experts
Dr. Jason Lee
"The science behind this pH-adaptive technology is sound. It's safe, effective, and creates a custom tint that complements every skin tone - something traditional lipsticks simply can't achieve."
Board Certified Dermatologist
Dr. Anita Sharma
"I recommend Coellyo to patients with sensitive lips. The clean, vegan formula with shea butter and jojoba oil provides lasting hydration without irritation or allergic reactions."
Board Resident Dermatologist
Dr. Emily Carter
"This pH-reactive formula is brilliant - it works with your body's natural chemistry to create a flattering shade while actually nourishing the lips."
Board Certified DermatologisCoellyo Satisfaction Guarantee
We're so confident that Coellyo will become your new holy grail lipstick that we're backing it with our ironclad 60-day money-back guarantee.
Try it for two full months. Wear it everywhere. Show it off to friends. If you don't absolutely love your custom colour and how your lips feel, simply contact us for a full refund. We take all the risk so you can discover your perfect shade worry-free. That's how sure we are that you'll join the 97% of women who never go back to regular lipstick!
127,347+ HAPPY CUSTOMERS
Your Questions Answered
Petrolatum & Mineral Oil lock in hydration, Beeswax adds natural protection, Vitamin E repairs delicate skin, Hyaluronic Acid plumps and moisturizes, plus trace 24K Gold for antioxidant benefits and luxe feel.
No! Coellyo uses advanced pH-reactive technology that responds to your unique body chemistry. Each person gets their own distinct shade - from coral-pinks to berry-roses to mauve-nudes. Your lips' pH is as unique as your fingerprint, and so is your Coellyo shade.
Natural pH-reactive botanicals (similar to those in berries and flowers) safely used in cosmetics for decades. Dermatologist-tested, vegan, cruelty-free, and free from parabens, phthalates, or harsh chemicals.
Yes! Unlike drying matte lipsticks, Coellyo is formulated with shea butter, jojoba oil, and vitamin E to actively hydrate. It's closer to a tinted balm, so your lips stay soft and moisturized all day.
Once developed (30 seconds), it lasts 6-8 hours. Water-resistant, won't transfer onto cups, and fades evenly. Most customers reapply once at lunch and they're set for the day.
Absolutely! pH-adaptive technology works with your individual chemistry. Fair skin gets soft pinks to roses, medium tones see coral-pinks to berries, deeper tones develop rich mauves to deep roses. The colour will always complement you.
60-day money-back guarantee - full refund, no questions asked. Less than 1% of customers return it. The colour varies slightly based on body temperature and hydration, giving you subtle day-to-day variations.
Yes! One swipe gives a natural "your lips but better" tint. Apply 2-3 layers to intensify beautifully from office-appropriate to date-night bold without getting cakey or heavy.
Perfect for mature lips! The hydrating, glossy formula plumps and smooths rather than settling into lines. Hyaluronic acid minimizes fine lines while the glossy finish creates youthful fullness.
100% fragrance-free and flavour-free with virtually no scent or taste. Hypoallergenic and dermatologist-tested. If you can wear basic lip balm, you'll be fine with Coellyo.
Our 60-day guarantee gives you complete peace of mind. Return within 60 days for a full refund, no questions asked. Less than 1% of customers take advantage of this - we're that confident in Coellyo.
I've gotten more compliments on my lips in the past month than in the past year! Everyone asks what shade I'm wearing and I love telling them it's custom-made by my own body chemistry. The look on their faces! Already converted my whole office.
I literally never wore lipstick because I could never find the right shade and hated the feeling. This changed everything. It's so lightweight I forget I'm wearing it, and the colour is exactly what I'd choose if I could custom-mix my own. Now I won't leave home without it. My partner says I seem more confident and he's right!
Love the color it gives me
Best lipstick ever
I've literally spent hundreds on lipsticks trying to find my perfect pink. This one tube replaced my entire collection! It turns into this gorgeous rosy shade that looks like I was born with it. My lips feel so soft too - nothing like those matte lipsticks that made my lips look like the Sahara desert. Already bought 4 more as gifts!
LOVEEEEEEE
Perfect for everyday
The color is stunning
As a mum of 3, I have exactly 2 minutes to get ready. This lipstick is my secret weapon! Swipe it on while making school lunches and by the time I'm in the car, I've got this lovely natural tint that makes me look human again. No mirror needed because it always looks right. Genius!
At 52, matte lipsticks are NOT my friend anymore. This gives me colour without that awful dry, ageing look. It's glossy without being sticky and the shade it creates on me is sophisticated but youthful. My daughter keeps stealing it because she says it makes her look "expensive" lol!
You know that drawer full of lipsticks you wore once? Yeah, I had three of those. This one lipstick literally works for every occasion - subtle for work, buildable for nights out. It's like it knows what I need! Plus my husband loves that it doesn't leave marks on his cheek. Win-win!
OK I thought this was going to be another gimmick like those mood rings from the 90s. But WOW. Put it on and within seconds it turned into this perfect berry shade that I've been searching for my whole life. My sister tried it and hers turned more coral-pink. Same lipstick, different shades. Mind = blown. The staying power is incredible too - survived my flat white AND avo toast this morning!
Shopping for lipstick used to give me anxiety. Store lighting is terrible and everything looked different at home. This takes all the stress away. Clear tube, no guessing, perfect result. Why didn't someone think of this sooner?!
I really love this color-changing lipstick! It goes on smooth, feels super moisturizing, and gives a natural pink shade that adjusts perfectly to my lips. It’s lightweight, long-lasting, and doesn’t feel sticky at all. I also love the crystal design—very cute and elegant. Definitely worth it and great as a gift too. Highly recommend!
I react to everything but this formula is so gentle. No tingling, burning or peeling. Just soft, hydrated lips with the prettiest pink shade. I can even wear it to bed as a treatment. Holy grail status!
I absolutely love this color-changing lip balm! The gold crystal design is beautiful and feels very luxurious. It goes on smoothly, feels very moisturizing, and keeps my lips hydrated for hours. The color changes perfectly with my pH and gives a natural, glossy pink shade that looks different on everyone but very flattering.
It’s lightweight, non-sticky, and perfect for everyday use. I also love that it adds shine while nourishing my lips. This would make a great gift, and I will definitely repurchase. Highly recommended!
Good choice
Pretty lipstick
Nice shade
Nice purchase
Happy with this
Good buy
Really like this
Really good product
Good stuff
Nice feel
Pretty nice
Good lipstick
Really nice quality
Pretty good
30